Oakley Headquarters in Southern California was the site of the latest Frank151 + LikeMe Launch Contest giveaway last week, as our winner and LikeMe user Bret Price and his buddy met up with Oakley pro skater and 15 time X Games medalist Bob Burnquist for a private tour and autographed Oakley prize pack. Oakley led us deep into the heart of the factory to check out all the behind the scenes action at the massive compound. Read the rest of this entry »
Last weekend the Ride Shakedown took place at Mont Saint Sauveur in Quebec, Canada. Previously known as the Empire Shakedown, Ride recently took over title sponsorship of the long running event from Montreal’s biggest snowboard shop, with plans to possibly expand the event to the US in the future. But for now, the contest is still in Canada, which means it’s extra hard for me attend. But after hearing the rumors of the good times to be had for years, this time I took a shot at my own personal “shakedown” which happens every time I cross the Northern Border, without fail.
If you’ve never been to Canada before, then you probably don’t know what I’m talking about. For some reason, Canadians don’t like Americans. At all. In fact, I would go so far as to say they hate us. I don’t know if they hate our gun policies or what, but whatever the case, Canada is one of the hardest countries in the world to visit. At least for me, anyway. Sure, there’s been the occasional wave through at the border when I drive to Whistler (inside tip: bring a hot chick), but nine out of ten times it’s one rubber glove short of a full cavity search. Read the rest of this entry »
ESPN, High Snobiety, Frank 151, SNOWBOARD Mag and Oakley in the LES. Photo Matt Murray.
Words and photos by Tawnya Schultz and Larry Nuñez
Last week, Oakley invited SNOWBOARD Mag to New York City to wine, dine, and enlighten us about the plethora of endless technology and new innovations Oakley has in store this fall. The week began Tuesday evening for cocktails at Above Allen on the 7th floor of the Thompson LES Hotel; LES of course standing for the Lower East Side of Manhattan. There we met up with the PR girls from Oakley, athletes and many media peeps that had joined us from across the globe for a week of fun in the Big Apple.
Rookie ruler Stale Sandbech stopped by after a strong performance at the US Open to say hello. Photo Matt Murray. Read the rest of this entry »
